التقدم لوظائف شركة حلواني إخوان بتاريخ 7 فبراير 2021
التقدم لوظائف شركة حلواني إخوان بتاريخ 7 فبراير 2021
Brand Manager
About the job
This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.
Responsibilities
Develop short- and long-term objectives for the brand.
Formulate the brand strategy based on market gap analysis.
Monitor the turnover and the profitability of the brand.
Develop the yearly sales targets for the brand.
Develop the brand marketing calendar.
Plan for the needed yearly marketing budget.
Plan for the Monthly marketing spending.
Monitor the actual monthly marketing spending VS target.
Develop a pre – post study analysis for the marketing activities.
Execute the approved marketing calendar.
Co-ordinate with the internal departments on packaging and product quality.
Monitor the market feedback on the product and communicate to the management.
Analyze the retail audit data and the Qualitative and Quantitative research in order to reach a sound able business decision with the management.
Coordinate with the advertising agencies on the marketing calendar and write the needed briefs.
Follow up on the time executions of the marketing calendar activities.
Develop a quarterly marketing expenditure reports to guarantee that the activities within the assigned marketing budgets.
Manage the communication among the departments specifically the sales department for the launches of the marketing activities.
Qualifications
Bachelor’s degree or equivalent in Marketing
From 3-5 years of Experience’ brand management or marketing experience.
FMCG Background is a Must
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